In the fall of 1959, Art Rooney, the Pittsburgh Steelers owner, and George Halas, the Chicago Bears owner, speaking for the NFL's expansion committee, announced the Houston and Dallas would be offered franchises in the NFL. The only stipulation was each team must have an adequate playing facility with a minimum of 50,000 seats.
Dallas had the Cotton Bowl. No problem there. But Houston only had Rice Stadium, one of the best football parks in the land. Intercollegiate football was looking at pro football like a monster that might devour it. In New York, Chicago, and Cleveland, pros were winning over the fans. Colleges were being forced to give up football because of attendance drops.
Jess Neely, Rice's coach and athletic director, didn't want a pro team using university facilities. A man with strong convictions, Neely was powerful enough with the board to sway it's vote.
So the NFL franchise that could have been Houston's went instead to Minnesota. A franchise was awarded in Dallas to Clint Murchison. Lamar Hunt, who had also bid for the franchise, was passed over. Hunt, upset by the turn of events, got the idea of starting a second pro league. One of the first persons he sounded out was Adams. The AFL emerged from their first meeting. It was to lead to the costliest war in sports history.
Houston was also seeking a major-league baseball franchise. But here again the National and American Leagues were reluctant to talk business because Houston had no major-league baseball stadium.
The plan to build a multi-purpose stadium with revenue bonds was presented to county taxpayers. They approved.
The Oilers had sold a record high 14,000 season tickets to followers who thought they were going to watch their team in air-conditioned comfort. They were crushed by the announcement that the Oilers were going to Rice.
County Judge Bill Elliot called for an investigation. Adams accused Hofheinz of purposely prolonging negotiations so he could lead the Oilers to a point of no return. They would have no alternative but to accept his terms. Hofheinz never dreamed Rice would make it's stadium available.
It probably had nothing to do with Rice's surprise decision, but in making the stadium available, the university probably saved the Oilers as far as Houston was concerned.
"If Rice had not made it's stadium available to us, I'd have been faced with making one of two decisions," said Adams. "I could have either sold the team or moved it. Nobody in his right mind is getting out of pro football these days. So I imagine, I would have been forced to have shifted the franchise." The Oilers probably would have gone to Atlanta.