This year’s football season got off to a disastrous start by any measure, but a close look at the numbers shows that viewership has improved with each successive week — to where it is down 7.2 percent through Week 5, a crunching of Nielsen numbers by The Post reveals.
That’s an improvement after weeks 1 and 2, when cumulative viewership was down 12.3 and 11.5 percent, respective, from last year, as games faced disruptions from hurricanes as well as mounting distractions from the spectacle of players kneeling in protest during the National Anthem.
“The sky definitely isn’t falling,” a TV sports executive told The Post. “The narrative for this season is by no means written.”
For the season’s first 31 national NFL telecasts — excluding just this week’s “Monday Night Football” game — viewership has averaged 15.4 million.
The Nielsen numbers from the latest MNF were not released at press time.
Viewership numbers relative to last season improved each week this season, according to Nielsen.
If the NFL is able to keep viewership improving on last year’s down season, cumulative viewership will exceed last year’s by Week 11 of the NFL’s 17-week regular season.
Of course, the NFL will have to deal with the simmering controversy of players kneeling during the National Anthem.
President Trump has continued to hammer the league over the issue and fans could become disenchanted and turn the game off.
“NFL attendance and ratings are WAY DOWN,” President Trump tweeted on Sept. 24, attributing the problem to unpatriotic players. “Boring games yes, but many stay away because they love our country.”