abc and their intro

Discussion in 'The National Football League' started by Wolf, Nov 17, 2004.

  1. Wolf

    Wolf 100% Texan

    Joined:
    May 1, 2004
    Messages:
    37,903
    Likes Received:
    1,699
    Location:
    Kerrville
    ABC Sports apologizes for steamy intro to 'Monday Night Football'
    By ANDREA ADELSON, AP Sports Writer
    November 16, 2004

    NEW YORK (AP) -- ABC's ``desperate'' bid at cross-promotion backfired on ``Monday Night Football.''

    The network's steamy intro to the Philadelphia-Dallas game, featuring a naked Nicollette Sheridan jumping into the arms of Eagles receiver Terrell Owens, drew complaints from viewers and the NFL.

    ABC Sports apologized Tuesday for the segment, used a day earlier to promote the hit show ``Desperate Housewives'' and broadcast just nine months after another football flap -- the Janet Jackson Super Bowl fiasco.

    `We have heard from many of our viewers about last night's 'MNF' opening segment and we agree that the placement was inappropriate,'' ABC Sports said in a statement.

    The NFL called the intro ``inappropriate and unsuitable for our `Monday Night Football' audience.''

    ``While ABC may have gained attention for one of its other shows, the NFL and its fans lost,'' NFL spokesman Greg Aiello said.

    The spot showed Owens and Sheridan in an empty locker room, with Sheridan wearing only a towel and provocatively asking Owens to skip the game for her.

    After she dropped her towel, he smiled, agreed to be late for the contest and she jumped into his arms. Sheridan was shown only from behind and above the waist after she dropped the towel.

    Then the shot panned out to two more stars of ``Desperate Housewives,'' Teri Hatcher and Felicity Huffman, watching the scene unfold on a television and commenting on desperate women.

    The Eagles said they appreciated ABC Sports' apology.

    ``It is normal for teams to cooperate with ABC in the development of an opening for its broadcast,'' the team said. ``After seeing the final piece, we wish it hadn't aired.''

    ABC has broadcast ``Monday Night Football'' with a 5-second delay this season, a precaution after Jackson's wardrobe malfunction at February's Super Bowl.

    At halftime of that game, Justin Timberlake ripped off part of Jackson's brassiere, exposing her right breast to a TV audience of some 90 million. The Super Bowl was broadcast on CBS, which was fined a record $550,000 by the FCC.

    http://sports.yahoo.com/nfl/news?slug=ap-mnf-apology&prov=ap&type=lgns

    I have mixed feelings about this.. one minute, I think they went over the top(with the young viewers out there) the next minute...kids nowdays know alot more that that I did at their age and anything aired on TV realy isn't provacative anymore.
     
  2. WWJD

    WWJD Hall of Fame

    Joined:
    May 6, 2004
    Messages:
    5,260
    Likes Received:
    139
    It was inappropriate and they should be embarrassed.
     
  3. kbourda

    kbourda Hall of Fame

    Joined:
    Apr 30, 2004
    Messages:
    1,418
    Likes Received:
    64
    Location:
    Houston, Texas
    Is it about as inappropriate as all the Levetria and Viagra ads they show during those games?
     
  4. WWJD

    WWJD Hall of Fame

    Joined:
    May 6, 2004
    Messages:
    5,260
    Likes Received:
    139
    I think those ads are inappropriate also but ABC wouldn't think so since they're getting millions to air them and I understand that it's a business.

    But yea I'd rather see ads for TV's or food or whatever rather that those medications.
     
  5. dan7

    dan7 Veteran

    Joined:
    Sep 3, 2004
    Messages:
    323
    Likes Received:
    0
    Location:
    Oregon
    Frankly, the intro was done in very good taste. I wish the NFL would stop pandering to prudes; after all this is 2004, not 1854.
     
  6. V Man

    V Man Pumpkinhead

    Joined:
    Apr 29, 2004
    Messages:
    2,591
    Likes Received:
    58
    Location:
    Alamo City
    I guess I'm on the fence on this one. I think that Local TV has gone to far lately, with butt sceens on NYPD Blues, and others. So with that in mind, the intro wasn't as bad as some of the other stuff ABC and other networks are showing. I thought the idea behind the intro (since Deseperate Housewifes is so popular) was funny, but instead of the towel maybe do the lingeree (sp) thing like they did with the Redhead. :popcorn:
     
  7. cuppacoffee

    cuppacoffee Resident Grouch

    Joined:
    Apr 30, 2004
    Messages:
    4,922
    Likes Received:
    448
    :mad: Stupid introduction to a football game. There definitely was some pandering going on. There are dedicated channels for people who wish to watch that sort of trash.
    Describing disgust at a complete lack of morals as prudish would be laughable if it wasn't so sad.
    :soapbox:
     
  8. tana

    tana Rookie

    Joined:
    May 1, 2004
    Messages:
    27
    Likes Received:
    0
    Location:
    Tennessee
    I agree with VMan - the idea behind it was funny, esp with TO - but they could have had the same affect with her in bikini or other.
     


  9. TheOgre

    TheOgre Hall of Fame

    Joined:
    Apr 29, 2004
    Messages:
    3,739
    Likes Received:
    53
    Location:
    Back in the cellar again
    *envelope pushed*
     
  10. chicagotexan

    chicagotexan All Pro

    Joined:
    Jun 8, 2004
    Messages:
    547
    Likes Received:
    0
    Yes they should be embarrassed for choosing the wrinkled prune instead of the smokin latin gal or Terri Hatcher. Yuuuuuummmmmmm. People it was a goofy promo. Stop being so hyper-sensative. Not everything on TV should be geared at 12yr olds. Get over it.
     
  11. infantrycak

    infantrycak Mod. Staff Member

    Joined:
    Apr 29, 2004
    Messages:
    54,986
    Likes Received:
    2,613
    Location:
    Austin, TX
    Must be the marxist conspiracy rearing its ugly head again.
     
  12. texasguy346

    texasguy346 Mod Squad

    Joined:
    May 24, 2004
    Messages:
    7,112
    Likes Received:
    343
    Location:
    Deer Park, TX
    I can understand why some people are upset about it especially those on the west coast. Being edgy is fine, and I understand why ABC wanted to promote one of it's hit shows to a different audience. However, when I saw it to open up MNF I thought to myself "Hmm that pushing it a little too far". They did the right thing by apologizing.
     
  13. Porky

    Porky Hall of Fame

    Joined:
    Apr 28, 2004
    Messages:
    12,454
    Likes Received:
    987
    This is one of those "time and place" type things for me. As an adult, I didn't mind seeing a sexy woman drop her towel. But, there was no forewarning, and football is a family sport. I am quite sure there are thousands upon thousands of sub-teens watching the game with their family. Parents can make up thier own mind on whether their children shoud watch Deperate Housewives, but here this gimmic was sprung upon them, so they couldn't make an informed decision. This was the wrong time, and the wrong place for such a stunt, and CLEARLY innoproiate. I find it had to believe anyone would think otherwise. Then again, I think the erictile dsyfunction ads are as equally in bad taste, but that's just me.
     
  14. Double Barrel

    Double Barrel Modified Simian

    Joined:
    Oct 11, 2004
    Messages:
    33,275
    Likes Received:
    3,003
    Location:
    Onward, Upward, and back into the Trees
    Frankly, being "offended" is purely a freewill choice. So was I offended by it? No.

    But did I think it was lame, nothing but cheesy promotional garbage on the part of ABC? Hell yes!

    It had NOTHING to do with football, and quite honestly, while I understand the entertainment aspect of the NFL, I think it is distracting away from the freakin' sport itself.

    So Sportscenter spends valuable time talking about this stupid LAME intro instead of talking about the sport of football. Just like the TO showboating a week before, we are subjected to continuous coverage of irrelevant mind-numbing drivel instead of hearing about the strategy and tactical aspects of the sport we love.

    And to add insult to injury, Desperate Housewives is a really stupid show.

    QUIT WASTING MY FOOTBALL COVERAGE WITH TELEVISION GARBAGE!!

    I'm a friggin' FOOTBALL fanatic, NOT a cheesy t.v.-drama / reality-television / insert-braindead-program-here fan.
     
  15. Blake

    Blake MMQB

    Joined:
    Apr 29, 2004
    Messages:
    11,219
    Likes Received:
    623
    Location:
    Spring
    I think if parents are going to go ape nuts over their kids seeing something like that, then they need to move to some remote location where they can hide their kids from the world. The ad didnt show anything. It was promoting a show the company airs.

    There is a dedicated channel for people who wish to see Terell Owens in full uniform, and a female that shows nothing? That channel will probably fail.

    But seriously. If you dont want your kid to see THAT, then lock them in their room, and turn on a disney tape...
     
  16. WWJD

    WWJD Hall of Fame

    Joined:
    May 6, 2004
    Messages:
    5,260
    Likes Received:
    139

    It's almost kind of funny considering the topic but ABC is owned by Disney.
     
  17. redlion

    redlion Rookie

    Joined:
    Nov 12, 2004
    Messages:
    65
    Likes Received:
    0
    Location:
    inside the loop
    I didn't find it offensive but then again I have no kids but prolly would feel the same. I really don't see the big deal. Have you seen the commercials they play on tv during the football games more than half use sex to sell their product. I don't hear anyone trying to shut down those things. This whole Janet thing has made the FCC too sensitvie on things.
     
  18. chicagotexan

    chicagotexan All Pro

    Joined:
    Jun 8, 2004
    Messages:
    547
    Likes Received:
    0
    This is the kind of moaning that's gonna lead to the eventuall removal of cheerleader shots and close-ups on tv. Oh no!! A pretty girl in a skimpy outfit doing a provacative dance, at a football game!! This must be stopped.
     
  19. Hervoyel

    Hervoyel The Right Track

    Joined:
    Apr 30, 2004
    Messages:
    15,566
    Likes Received:
    2,348
    Sometimes I get the feeling that there's a segment of the American population that's just looking for something to call in and complain about. This was the biggest non-issue I could imagine and nothing next to last years Super Bowl breast fiasco.

    The intro didn't show anything you can't see on just about any network at just about any local time on any given day of the week.
     
  20. TheOgre

    TheOgre Hall of Fame

    Joined:
    Apr 29, 2004
    Messages:
    3,739
    Likes Received:
    53
    Location:
    Back in the cellar again
    Yes I said that in jest. I think that the NFL and viewers overreacted. She showed her back. HER BACK. Call the press and lock down ABC.
     

Share This Page