This is a direct result of sites (i.e. Deadspin) pointing out the hypocrisy.
Note whose jersey is featured.
The NCAA will "exit" the business of selling player and school related memorabilia and apparel on its branded website, NCAA president Mark Emmert said Wednesday.
That site -- ShopNCAASports.com -- had come under fire this week for selling ... 1) jerseys identified by individual players, 2) the autograph of a player who was a central figure in NCAA case (Reggie Bush) and 3) Penn State videos of a game that had been vacated by the association in the Sandusky scandal.