Top 20 most valuable football programs all made at least 24 million
Texas made a staggering 78 million
Re: Top 20 most valuable football programs all made at least 24 million
And this doesn't even seem to consider the huge surge in alumni donations made during the football season - I saw a brief documentary about the business-ization of college football, and a head of athletics from one of the football powerhouses said that 70% of the annual college alumni donations come in over during football season.
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